When is Enough, Enough?

When Lee Rouson and I co-founded Trinity Financial, Sports & Entertainment Management Company back in 2001, we had one guiding light and one key principle to our company philosophy:

  • The Bible would be our major source for financial knowledge
  • To teach professional athletes how blessed they were already when it came to finances and to focus on protecting what they already have (versus trying to make much more off of it and risking what 99.9% of the world only dreams of obtaining).

While professional sports has made strides to enhance their athletes on matters of finance (the NFL has been among the best in this area), stories like this are going to continue to occur not just among professional athletes, but among all walks of life where humans fail to grasp one of the most important biblical principles I myself, failed to follow more than once:

“No one can serve two masters. He will either hate one and love the other, or be devoted to one and despise the other. You cannot serve God and mammon.”
Matthew 6:24

While dishonesty among the so-called advisers is a key reason for these losses, I also find most times the individual who was victimize also was partly at fault by violating another biblical verse that is often misquoted.

Many will say “money is the root of all evil”, when in fact, the actual verse states:

“For the love of money is the root of all evils…” 1 Timothy Chapter 6 Verse 10

By not understanding and/or appreciating how well off they already were, professional athletes and all those the good Lord blesses with skills and abilities that allow them to earn far more monetarily-wise, end up “sitting ducks” for dishonest people to take advantage of them.

“Money never made a man happy yet, nor will it. There is nothing in its nature to produce happiness. The more a man has, the more he wants. Instead of filling a vacuum, it makes one.”
                                                                       Benjamin Franklin

pic_2.3

Lee Rouson and I in our “younger” days